FREOR recently installed an Intermarche store in São Brás de Alportel town, Portugal. This project showcases how our commercial refrigeration equipment complements each other perfectly, allowing to pair units from different product categories and even lines. By combining FREOR standard refrigeration units with our NEW DESIGN LINE refrigeration equipment, we were able to create a unique and efficient Intermarche store layout.
Going for a modern, dark-colored design, the supermarket primarily chose NEW DESIGN LINE refrigeration equipment, which was created for modern retailers’ needs. They implemented the multidecks NDL JUPITER for fresh products and drinks display and qubic design self-service counters NDL IDA QB for promotional product displays, creating an appealing product presentation in the supermarket. The minimalistic straight-line design of the NDL equipment makes it easily adaptable to any store design.
VEGA QB H1 and H2 serve-over from the standard FREOR line was implemented to fulfill all the wanted store layout needs. The counter with three display levels provides maximum visibility at the customer’s eye level, ensuring convenient shopping. Additionally, the store implemented an upright freezer DELTA, which combines the benefits of a chest freezer and freezer cabinet for frozen products, offering significant loading capacity and the ability to display products with various packages. Though the freezer was purchased before the release of the NEW DESIGN LINE, Intermarché, committed to sustainability, chose to modify and repurpose it for this project.
All commercial refrigeration equipment from both product lines was selected in dark colors, creating a unified visual identity. Using the same color for the refrigeration equipment ensured that different product lines complemented each other, resulting in a harmonious and appealing look throughout the store. Furthermore, the DELTA upright display freezer was upgraded with a NEW DESIGN LINE four-level bumper to integrate the design further and achieve a more seamless design between the refrigeration units.
The ability to choose any color from the RAL palette for FREOR products, combined with the option for custom modifications, allows for the creation of a synergized visual identity. By reusing and upgrading their existing DELTA freezer, Intermarché not only enhanced the store’s aesthetic but also demonstrated a strong commitment to sustainability by reducing waste.
FREOR cares about its customers’ privacy and makes sure that their personal data is safe:
FREOR collects the following information:
FREOR seeks to keep the FREOR website as simple to use as possible and the relevant information more easily accessible. In order to find out what information is most relevant to the visitors of the website, FREOR collects demographic and statistical data. This information does not identify a specific person but provides statistical information that FREOR can analyse and then apply for improving the functionality of the website or use the data for marketing purposes.
FREOR collects this information using the Google Analytics tool that generates statistical and other website usage information. The information is stored by Google Inc. (USA company). Google EU-USA privacy policy is available here.
You can disable the feature of data collection on Google Analytics at any time as described here.
FREOR seeks to share with its newsletter recipients only the relevant news. If you subscribe to the FREOR newsletter on the FREOR website or otherwise provide FREOR with your contact data (by exchanging visit cards with FREOR representatives at meetings or events or presenting your contact information when registering for FREOR events), FREOR may send you newsletters and notifications with the interest of pursuing business relationships with companies represented by you.
Having sent a notification, FREOR may collect statistical data about your behaviour with regard to the newsletter, for instance, whether you have opened the e-mail, what links you clicked on, what device you used, etc. FREOR does this by using cookies (provided that you give consent). In order to improve the communication, FREOR monitors communication efficiency statistics.
If you do not find the news relevant, you can cancel them at any time. You can cancel your consent for FREOR to collect and process personal data provided by you at any time by sending an e-mail to marketing@freor.com or replying by clicking on the link at the end of the newsletter. Server recordings
The server hosting the FREOR website may also record enquiries that you submit to the server (address of the website that you are opening, device and browser that you use, your IP address and login time). This data is used for technical purposes only in order to ensure proper and safe functioning of the website.
| Name | Source | Purpose | Category | Term |
| PHPSESSID | freor.com | Saves visitor’s session status through different page requests. | Necessary for a site to function | Session |
| _icl_current_language | freor.com | Saves visitor`s choice of language. | Page settings | Session |
| _ceg.s | crazyegg.com | Crazy Egg service cookie registers visitor clicks in the website. | Statistics | 3 months |
| _ceg.u | crazyegg.com | Crazy Egg Cookie, which helps you recognize a visitor who has already visited your site. | Statistics | 3 months |
| _gat, _gid, _ga | Google Analytics | Google Analytics cookies record a unique ID that is used to generate statistics for site views. | Statistics | Session |
| collect | Google Analytics | Sends information to Google Analytics about the visitor’s device and behavior. Helps identify same visitor using different devices. | Marketing | Session |
| NID | .gstatic.com | Google ads cookie | Marketing | 2 years |
| GMAIL_RTT | google.com | Allows sharing content on the Google+ social network. | Page settings | Session |
| S, SIDCC | google.com | Security cookie that helps to protect Google user data. | Security | 2 months |
| wordpress_logged_in_ | freor.com | WordPress TVS cookie that recognizes user logged to website. | Necessary for a site to function | Session
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| wordpress_sec | freor.com | WordPress TVS cookie, user account security ID. Is used to ensure account security. | Necessary for a site to function | Session
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| wordpress_test_cookie | freor.com | The WordPress TVS cookie used to check if the browser supports cookie registration. | Necessary for a site to function | Session
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| wp-settings-1 | freor.com | WordPress TVS cookie, logged user ID. Is used to display the admin bar. | Necessary for a site to function | 1 year |
| wp-settings-time-1 | freor.com | WordPress TVS cookie used to store logon time. | Necessary for a site to function | 1 year |
One the pieces of statistical information crucial to FREOR is the return visitor rate. FREOR uses this data to analyse visitor behaviour and to enhance the experience of visiting the site. To track repeated visits, the FREOR website uses cookies. The cookies are installed and used with a help of the Google Analytics tool.
Cookies are installed on your device only upon your consent, except for cookies that are required solely for ensuring technical functioning of the website. It should be noted that if you do not grant the website the right to use cookies, some of the website’s features may partially not operate.
You can delete or manage cookies at any time; besides, most browsers allow you to disable installation of cookies. However, if you do that, some of the services and features may not work. More information is available here.
Statistical data about visitors to the FREOR website may be accessed by the FREOR employees working in marketing and commercial divisions that are responsible for data analysis and development of the website. Access to technical records may also be granted to FREOR partners that provide website content management tools or hosting services of the FREOR website. We responsibly protect the collected data about the visitors of the website from loss or unauthorised use.
FREOR uses the collected data for analysis for up to three years.
